Graphics and custom type for a collection of men's and women's running apparel celebrating the 2018 New York City Marathon. The collection is a mini graphic novel narrating the experience of running from the Verrazano Bridge to Central Park.
⬤ Design, art direction, illustration: Natalie Shields
⬤ Key art illustration: Chloe Scheffe
⬤ Creative direction: Kimou Meyer
⬤ Creative direction: Steve Green [Nike]
⬤ Designed at Doubleday & Cartwright